How a Newsletter Could Change Advertising Forever

First off, THANK YOU. We're genuinely thrilled about how many of you have already joined this journey. We launched last week and have laid the framework for a movement around organizing our attention and changing the advertising industry forever. You are helping to make this happen. 🙏

A quick update on our progress:

• First off, our subscriber base is growing! The bigger we grow, the closer we get to landing our first sponsor and making the first of many payouts to one of you. (we’re closer than you may think 😏)

“How The AdVenture Works & Where We’re Headed” 

New here?  Welcome! Here’s the big idea in plain English.

1. One weekly email.

• Every Wednesday, you’ll get The AdVenture Newsletter in your inbox.

• It includes a short update on our growth, community polls, and a spotlight on that week’s sponsor.

2. One selected AdVenturist.

• Each time we land a sponsor, we set aside 70 percent of their ad spend.

• We select one subscriber (an “AdVenturist”) to receive that money.

• The only ask of that selected person is to share the newsletter and our brand on social media!

3. Why this flips the script.

• Currently, tech giants like Facebook make billions in ad revenue every year and keep nearly all of it; we, instead, send most of it to the people who are targeted by those ads. You.

• Our sponsors still reach a guaranteed, engaged audience, but the audience finally shares in the upside. Its a win-win for everyone.

4. Our near‑term roadmap.

• Hit 100 K subscribers → this will trigger our first AdVenturist payout. (projected at $4k)

• Secure 3–5 anchor sponsors so payouts become weekly and grow with the list size.

5. Long‑term vision.

• Scale to millions of readers, so weekly payouts climb from thousands to six figures.

• Keep company profits capped ($1 M max) so the model always favors you!!

• Prove that organized attention can rewrite a trillion‑dollar industry in favor of everyday people.

Bottom line: open the email, stay engaged, and invite others. The bigger we get, the bigger the payouts, and the faster we change how advertising works for everyone.

One last thing: momentum matters. We're doing well but need to grow even faster for brands to start noticing us. Your word of mouth is literally our most powerful tool right now. Share this newsletter, post about it, and tell your friends, family, co-workers or anyone you think should be part of this.

What's next for us?

• Engagement: We're about to get very active on social media. Watch for our posts, share, comment, and tag people. Every single interaction counts.

• Community: We're developing more direct interaction opportunities. Expect surveys, AMAs, and open discussions about our next steps and the sponsors we pursue.

• Sponsorship: Conversations are already beginning. The bigger we are, the faster sponsors jump on board.

We're not just building a newsletter but creating a model that could genuinely disrupt a trillion-dollar industry. And it starts with you.

Keep spreading the word. Let's make history together.

Talk soon,

T.O.
Editor, The AdVenture Newsletter